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Co-create arts, culture, and leisure initiatives with communities and support grassroots leadership

Reasoning & Evidence

Efforts to strengthen social connection are most effective when they are created with communities rather than designed for them. Research across public health, participatory governance, and community development suggests that co-creation is associated with strengthened social cohesion, improved trust in institutions and organizations, and increased participation by positioning residents and community members as partners in shaping the environments that influence their daily lives.(115–117) Building on this evidence, community co-design and participatory placemaking initiatives have been associated with stronger place attachment, safety, and belonging by ensuring that public spaces reflect local identities, needs, and cultural meaning.(118) Participatory arts processes may further support collective resilience and community identity by fostering shared ownership, mutual understanding, and collaborative problem-solving.(65, 70, 92) Co-creation is especially important for ensuring cultural responsiveness and equity. Cultural festivals, heritage programming, and community storytelling initiatives strengthen inclusion and belonging when they reflect the histories and voices of local communities.(110–111, 118) Beyond cultural venues and events, co-created leisure environments–including parks, recreation programs, walking groups, and hobby clubs–provide low-barrier opportunities for routine social interaction and relationship building.(94, 109) Participatory approaches help avoid top-down programming and instead foster reciprocal exchange grounded in cross-cultural and intergenerational understanding. (75, 116) As residents contribute to designing and facilitating programs, they develop leadership skills, strengthen social networks, and cultivate shared responsibility for community well-being.(116–117) These processes support long-term participation, community stewardship, and stronger social infrastructure.

When residents co-create arts, culture, and leisure opportunities–including community gardens, recreation groups, cultural celebrations, or art-based programming–they help shape inclusive spaces where social connection can grow organically and be sustained over time.

Examples of Community Implementation

Texas, USA: In Houston’s Third Ward, Project Row Houses works with artists, residents, and neighborhood leaders to co-create arts and cultural initiatives that reflect community priorities and local history. Project Row Houses centers neighborhood leadership in designing public programs and collaborative exhibitions where residents are invited to shape projects alongside artists that contribute to long-term community stewardship.

International: The Big Lunch, put on by the Eden Project, encourages neighbors across the United Kingdom to organize their own local gatherings (e.g., block parties, picnics, and other local gatherings) that bring people together through shared meals, games, and informal leisure opportunities. The initiative is well supported across the United Kingdom, with community organizations and local governments partnering to provide toolkits to residents that empower grassroots leadership for recurring social and recreational gatherings.

Washington, USA: The US Chamber of Connection, through its Seattle chapter, partners with local organizations and the City of Seattle to activate connection at the neighborhood level using its Six Points of Connection framework–a set of practices designed to strengthen trust, belonging, and civic engagement. Through initiatives like Best Day Ever, a community-powered program co-created with the Seattle Department of Neighborhoods, residents engage in low-barrier, neighborhood-based experiences that invite exploration of different communities while strengthening grassroots leadership, neighborhood identity, and opportunities for meaningful interaction and belonging through arts, culture, and leisure.

Reference: The SOCIAL Framework Report: Arts, Culture, and Leisure Sectors 

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